BE OPEN Foundation and Its Founder Elena Baturina Support London Employment Programme ‘Сreativity Works’

BE OPEN Foundation and Its Founder Elena Baturina Support London Employment Programme ‘Сreativity Works’

BE OPEN Foundation has joined forces with the Mayor’s Fund for London to help young unemployed Londoners play a greater part in the future of the capital – through the arts. Elena Baturina has supported the Mayor’s Fund for London initiative, providing a major boost to 17-24 year-olds across the city through arts-based employability programme Creativity Works.

Mayor of London Boris Johnson, Patron of the Mayor’s Fund for London, said: “To ensure London’s status as the indisputable global capital of culture and creativity, it is vital that young Londoners are equipped with the skills they need to enter this most dynamic of sectors. Creativity Works is an excellent way for youngsters to bridge the gap between their artistic talent and the immense opportunities available to them in our city, and having BE OPEN Foundation on board will help to make a real difference. It is fantastic to have supporters like this backing the Mayor’s Fund for London and I hope other individuals and organisations will get on board to help this great cause.”

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BE OPEN Founder Elena Baturina Supports Aidan Salakhova’s Latest London Exhibition

BE OPEN Founder Elena Baturina Supports Aidan Salakhova’s Latest London Exhibition

Saatchi Gallery, London
13 January – 9 March 2015

In January 2016, an exhibition by Azeri and Russian artist Aidan Salakhova opened in Saatchi Gallery with support from international businesswoman and philanthropist Elena Baturina. Baturina, who is Russian but now resides in London, provided support to the ‘Revelations’ exhibition, which showcases the work Salakhova across painting, drawing, video and sculpture.

Aidan Salakhova is an artist based in Moscow and Carrara, Italy, who works in sculpture, painting, drawing and video. Revelations, curated by Jenny Christensson, will bring together new work, alongside works exhibited at the Moscow Museum of Modern Art in 2012.

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WE-Women for Expo Ambassador Elena Baturina Contributes to the Restoration of Milan’s Botanical Garden

WE-Women for Expo Ambassador Elena Baturina Contributes to the Restoration of Milan’s Botanical Garden

In a crowded press conference held at the Braidense Library inside the historic Brera Academy of Fine Arts, Elena Baturina, Russian businesswoman, philanthropist and founder of BE OPEN Foundation represented by director Genandy Terebkov, has received a special diploma from Martin Kater – director of the Botanical Garden – on behalf of Milan University for the important contribution made by the BE OPEN Foundation for the restoration of the Brera Botanical Garden with the new Pool of Thoughts designed by Politecnico di Milano.

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Businesswoman and Philanthropist Elena Baturina Appointed as Ambassador for WE-Women for Expo and Donates the Pool of Thoughts to Milan’s Botanical Garden

Elena Baturina, Russian businesswoman, philanthropist and founder of BE OPEN Foundation, has been appointed as ambassador for WE-Women for Expo for her drive and commitment to promoting creativity and innovation as tools for dialogue and development in the future. Thanks to the important contribution made by the Be Open Foundation for the restoration of the Brera Botanical Garden with the new Pool of Thoughts designed by Politecnico di Milano, the city of Milan and visitors of the universal exposition will enjoy a renewed natural space that will serve a source of inspiration and change.

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Front and Nendo Projects for BE OPEN Foundation’s Exhibition the Garden of Wonders. A Journey Through Scents.

Orto Botanico, Milan
within “Energy for Creativity”
13 April – 24 May 2015

BE OPEN, the international foundation created by entrepreneur and philanthropist Elena Baturina which operates in the field of design and creativity, has chosen the Botanical Garden of Brera as the amazing background of a sophisticated interdisciplinary project whose central theme is perfume.

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Fernando & Humberto Campana and Dimore Studio Projects for BE OPEN Foundation’s Exhibition the Garden of Wonders. A Journey Through Scents.

Fernando & Humberto Campana and Dimore Studio Projects for BE OPEN Foundation’s Exhibition the Garden of Wonders. A Journey Through Scents.

Orto Botanico, Milan
within “Energy for Creativity”
13 April – 24 May 2015

BE OPEN, the international foundation created by entrepreneur and philanthropist Elena Baturina which operates in the field of design and creativity, has chosen the Botanical Garden of Brera as the amazing background of a sophisticated interdisciplinary project whose central theme is perfume.

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“Made in…India”: Samskara Exhibition Wins the NDTV Design and Architecture Award 2015

“Made in…India”: Samskara Exhibition Wins the NDTV Design and Architecture Award 2015

BE OPEN is proud to announce that the display of the Samskara exhibition, part of the Made in…India programme, has been awarded with the prestigious NDTV Design and Architecture Award in the Commercial Interior Design Category.

The space has been created at the Indira Gandhi National Centre for the Arts by the worldwide renowned architect and educator Anupama Kundoo. Undulating shelves of native granite were installed to reconfigure the space and demarcate “rooms” to display 350 extraordinary items from India’s top designers similar to a high-end concept store.

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Tord Boontje and Piero Lissoni Projects for BE OPEN Foundation’s Exhibition the Garden of Wonders. A Journey Through Scents.

Tord Boontje and Piero Lissoni Projects for BE OPEN Foundation’s Exhibition the Garden of Wonders. A Journey Through Scents.

Orto Botanico, Milan
within “Energy for Creativity”
13 April – 30 May 2015

BE OPEN, the international foundation which operates in the field of design and creativity, has chosen theBotanical Garden of Brera as the amazing background of a sophisticated interdisciplinary project whose central theme is perfume.

The Garden of Wonders. A Journey Through Scents will be presented on the occasion of EXPO 2015 in May, with a special preview during the Milan Design Week in April, due to the aesthetic and philosophical features this products embodies.

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Hands: Ibrahim Hammada From Syria Wins BE OPEN’s Call to Action

“Like a tree in Autumn, my soul is fading. Waiting for that day, when like a sun, my soul would shine again”. This is the poetic description of the image chosen by BE OPEN as the winner of HANDS, the call to action part of the Made In… program and preamble to the exhibition organised in the occasion of Expo 2015. Ibrahim Hammada, from Syria, is the winner of a  three-day, all-expenses paid trip to Milan EXPO.

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“Made in…” at Expo 2015: ‘The Garden of Wonders. A Journey Through Scents’

“Made in…” at Expo 2015: ‘The Garden of Wonders. A Journey Through Scents’

Orto Botanico, Milan
within “Energy for Creativity”
13 April – 30 May 2015


BE OPEN, the international foundation which operates in the field of design and creativity, has chosen theBotanical Garden of Brera as the amazing background of a sophisticated interdisciplinary project whose central theme is perfume.

The research will be presented on the occasion of EXPO 2015 in May, with a special preview during the Milan Design Week in April, due to the aesthetic and philosophical features this products embodies.

Ferruccio Laviani will be the General Coordinator for the whole set up where well known designers Tord Boontje, Fernando and Humberto Campana, Dimore Studio, Front, Jaime Hayon, Piero Lissoni, Jean-Marie Massaud and Nendo will present their interpretation of defunct luxury  brands.

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