The very first edition of BE OPEN awards for young talented creatives was celebrated in Milan in 2012. The three winners were selected by a jury of design specialists from a shortlist of ten, which in turn had been whittled down from over one hundred submissions from around the world.
The first place winner received a grant of 10,000 euros to be spent on the implementation of the entry project, and all three winners received tuition fees to attend a course at a leading international institutes of design of their choice.
The awards ceremony was held in conjunction with the second day of the BE OPEN conferences at the Aula Magna of Milan University, as part of Milan Design Week.
